I get it. Really, I do.
There are so many fantastic online courses out there and you want to take them ALL. I mean, you want to learn from the EXPERTS right? You don’t want to miss anything!
After all, that one course you chose not to take could have the super-secret formula for success, right?
So what do you do? Well I’ll let you in on a little secret.
This is the harsh truth about online courses, and I reveal it to you with concern for your wallet.
You DON’T NEED THEM. That’s right, ANY of them.
It’s true. All the information you get in an online course is available somewhere online FOR FREE! But, then the onus is on you to hunt down the information and figure out what order it belongs in, ON TOP of determining which expert has the best advice.
I KNOW! Sounds like a lot of work doesn’t it?
That’s WHY we take courses. I mean who wants to hunt down all this information (besides research nuts like me) and figure out the answers for ourselves?
The majority of us getting our feet wet online (and even after) want someone to hand us the answers. We want the magic potion, the secret formula, the recipe for success.
We want someone to hold our hand and show us the way.
And that’s okay. Breaking out on your own and becoming a solopreneur is both scary and exciting, and you want GUIDANCE and support through that. You want feedback and encouragement, and you want the Expert, the ‘SUPER SMART & SAVVY SELLER-OF-COURSES,’ to validate your decisions.
So, how do you know which course is right for you?
How do you know if the $97 course gives you the value you are looking for and is not just an enticing price?
How do you not become overwhelmed by the offerings that are out there?
How do you decide to take the course, or to save your money?
How do you choose one online course and not go broke by choosing them all?
THE STRATEGY: 5 D’s to Decide Your Direction
To help you get through your course decision distress I am going to reveal to you a strategy to finding the best fit for YOU. Consider them before you open your wallet and click the “Buy Now” button.
Delivery is everything from the method of the course’s presentation (video, text, pictures/graphs) to the course workload & time commitment.
Consider how you learn the best (visually, audibly) and whether or not the course is presented in a format you will learn from. Also, take in account how much work the course is and if you have the time to commit to doing it.
This also means determining if the course is self-paced or if there is a strict schedule to adhere to. The delivery of a course can determine your success or failure if it is presented in a format that is difficult for you to learn from or too time intensive.
What are the documents or the ‘take-aways’ you get from the course?
Is it an ‘access for 2 months only’ program or do you have ‘access for life’ to a library of resources in all formats?
Do you receive an e-book, some worksheets or some videos on the material?
Determining what resources you receive and whether they make the course more beneficial and useful to you can help decide if the $ is well spent or not.
3. DELIVERY MAN (OR WOMAN)
Who is teaching the course?
Are they reliable, have good background experience and considered an EXPERT in their field?
Do you respect them and other things they have done?
Do they provide support when you need it or are you left to fend for yourself?
Considering the person you will be learning from can be a deal-breaker for some, and you should consider personalities in this as well. If you are a super-serious person then learning from someone with comedic techniques might drive you insane.
Ideally, you want someone who will provide great support, has the expertise and also a proven ‘good’ reputation to back up the information.
Does the course have an online reputation?
Is there demand far and wide and EVERYONE tells you that you have to take this course?
Is it the next best thing since sliced bread?
Troll the forums, ask your friends, or ask me! ‘Word on the street’ regarding a course is a powerful platform for acceptance or rejection. So do your research, check out course reviews, send me a message, and find out anything else on your mind about the course and whether it has had good results for people.
How long a course has been around and whether people are still signing up for it sends a powerful message about whether the course is benefitting people.
Your financial ability to pay for the course without hurting your wallet is sometimes the bottom line. Consider all of the factors above and then look at the price of the course.
Do any of the above 4 factors make the $97 or $600 course price a better or worse value?
There are options at every price point for you to consider, so decide if the ‘cheaper’ option is still a good value or whether saving up for the pricier course is a smarter choice.
It is supremely tempting to sign up for every course that you want to take, but this would quickly deplete your wallet. So instead, let the 5 D’s navigate you to a successful course! The results will be a better learning experience and, hopefully, a healthier wallet.